From March 15 to May 3rd 2017, Please Do Not Enter’s “Boutique Ephémère” will infuse a downtown Los Angeles twist to the West Hollywood landscape, through a bold graphic, musical and architectural installation by French LA-based artist Sébastien Léon, bringing a new sense of place to the iconic Melrose Avenue building.
Léon’s intervention starts with the wrapping of both the entire facade and the two adjacent billboards, with his signature line art in bright pink. One of the billboards features the provocative statement, “Hey B*tch I’m From Downtown“, as an affirmation about the blossoming renaissance of the Downtown art and fashion scene, and the geographic origin of Please Do Not Enter. The installation continues with a multi-channel sound installation that the artist composed in collaboration with sound designer Machine Head.
The duo transforms the wood ceiling of the boutique into a soundboard, playing a cinematic soundscape inhabited by squeaking planks and flamenco steps. Léon adds a final touch by bathing the whole interior of the boutique with bright pink LED lighting, offering a vivid impression to both visitors and passersby.
Sébastien Léon’s work tests the physicality and sound of space and time in musical sculptures that echo in our fingers, paintings that insist on altered dimensions, and experiential interiors that transport us to timeless territories. Sébastien is also the founder of experiential studio Formavision, and the lead designer of Atelier d’Amis.
Please Do Not Enter is a one-of-a-kind curated store in the heart of Downtown Los Angeles. This unique space features an eclectic array of exclusive timeless contemporary pieces, including contemporary art, design, high fashion, and luxury accessories. All of the
8382 Melrose Avenue
Los Angeles, CA, 90069
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